WET – Get wet to win Sweepstakes and Instant win

For this promotion for WET, I used animated illustrations to tell the story of the promotion.

Participants enter and watch an animation, as the animation stop, they are promoted to open 2 drawers; If the product found inside matches, the user is a winner. All entries collected are part of a grand prize drawing for a chance to win a trip for 2 to Jamaica; a Gay version of the promotion was also created